Privacy Policy
Last Updated: June 28, 2026
This Privacy Policy explains how Belle Reels (operated by Eastlight Studios INC, together with its affiliates, "Belle Reels," "we," "us," or "our") collects, uses, discloses, and protects your information when you use our mobile application and related services (collectively, the "Services").
By using the Services, you agree to the practices described in this Privacy Policy.
1. Information We Collect
Information you provide: When you create an account, top up coins, purchase a membership, or contact support, you may provide us with details such as your email address, display name, profile picture, and payment-related information. Payment card data is processed by our third-party payment providers (such as Apple App Store and Google Play); we do not store full card numbers.
Information collected automatically: When you use the Services, we automatically collect certain device and usage information, such as device identifiers, device model, operating system version, IP address, app version, language preference, and information about the content you view and the actions you take within the app.
Information from third parties: If you sign in through a third-party service (such as Apple, Google, or Facebook), we may receive the account information you authorize to share, such as your name and email address.
2. How We Use Information
We use the information we collect to:
Provide, operate, and maintain the Services;
Process payments, coin top-ups, and membership subscriptions;
Personalize content recommendations and improve your experience;
Communicate with you about your account, transactions, and updates;
Detect, prevent, and address fraud, abuse, and technical issues;
Comply with legal obligations.
3. How We Share Information
We do not sell your personal information. We may share information with: (a) service providers and vendors who support our operations (hosting, analytics, payments, customer support) under appropriate confidentiality obligations; (b) authorities or third parties when required by law or to protect our rights; and (c) successors in connection with a merger, acquisition, or sale of assets. Some providers may process data in countries outside your own.
4. Data Retention
We retain your information for as long as your account is active and as needed to provide the Services. We also retain certain information after account closure where required by law or to resolve disputes and enforce our agreements.
5. Your Rights and Choices
Depending on where you live, you may have the right to access, correct, delete, or restrict the use of your personal information, as well as the right to object to certain processing or to data portability. You may also be able to manage device permissions (such as notifications) through your device settings. To exercise these rights, contact us using the details below.
6. Children's Privacy
The Services are not directed to children under the age of 13 (or the equivalent minimum age in the relevant jurisdiction), and we do not knowingly collect personal information from them. If you believe a child has provided us with personal information, please contact us so we can delete it.
7. Security
We use reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
8. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date above. Material changes will be notified through the Services or by other means. Continued use of the Services after a change constitutes acceptance of the updated policy.
9. Contact Us
If you have questions about this Privacy Policy or your personal information, please contact us at: support@bellereels.com.